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Date:
05.05.16
Location:
CONNECTICUT
Category:
Design Center Event
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Location:
New York
Company:
Dmitriy & Co.
Category:
Sales/Marketing
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Kate Premo
Principal, Kate Premo Public Relations + Marketing Communications
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By:
Kravet
Designer:
Jeffrey Alan Marks
   

Marimekko to establish stronger US presence

Posted on Friday, August 13, 2010.

Finnish design house Marimekko, founded in 1951, has announced plans for a brand expansion in the US market—one of the company's key markets since the 1960s. Marimekko employs a large team of distinct designers to create interior decoration, clothing, bags and accessories.
The company plans to open a Manhattan showroom in August 2010, and distribute products in high-end department and specialty stores. Current retailers include concept stores in New York, Cambridge and Miami.
In mid-October, a 1,775 square foot Marimekko shop-in-shop will be opened in home furnishings retailer Crate and Barrel's store in Soho, New York. Marimekko and Crate and Barrel are  exploring further opportunities for collaboration, including additional US shop-in-shops and ecommerce.
    


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