West Coast–based decor brand Serena & Lily is bringing its Californian aesthetic to Westport, Connecticut. The recently restored historic Kemper-Gunn House is now home to the brand’s flagship, which is spread out over three stories of the Queen Anne Victorian. The walk-through showhouse features bedding, bath, furniture, fabric, rugs, lighting, decor, and art in unique settings for dining room, living room, bedroom and nursery.
Inside the new flagship
The mansion, which was built in 1889, is a historic landmark, but was due for demolition. Saved after years of campaigning by local preservationists, the house was moved from its original location to its current address at 35 Elm Street. “We were drawn to Westport and this particular location because we saw an opportunity to bring our brand to a quintessential East Coast town in the most idyllic of showcases—a historic mansion in the center of town,” said Serena Dugan, co-founder and chief design officer. “It’s a dream opportunity and project.”
In addition to the product display, the store features 150-plus pieces of rotating art work and original art installations from founder Dugan. The design shop on the second floor provides visitors with swatches and complimentary expert advice from on-site design staff, and it allows interior designers to meet clients and take private appointments.