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Bedroom decor preferences revealed in Houzz survey
Sep 1, 2015

A recently released study from Houzz has discovered that one-third of homeowners who are renovating or decorating their master bedrooms are seeking to create a more romantic or intimate ambience. The Bedroom Trends survey, targeting more than 1,500 U.S. homeowners using Houzz who are in the middle of planning or having recently completed a bedroom renovation or decoration, showed that homeowners are making major changes to their master bedrooms. In fact, more than half of renovating and decorating projects are major in scope (57 and 55 percent, respectively), while one in five renovating homeowners are increasing the bedroom's size, and more than half are increasing the square footage of their closets.


Nino Sitchinava

“This study sheds more light on an important link between renovations and decorating,” said Nino Sitchinava, principal economist at Houzz. “The findings show that nine in 10 bedroom renovations are followed by redecorating, and nearly half of bedroom decorating comes after a renovation. Even with stand-alone decorating projects, the line between heavy-duty decorating and light renovations is quite blurry, with features such as flooring and lighting being upgraded by many, even during stand-alone decorating projects.”

The number one reason for bedroom projects, found the study, was that “Homeowners could simply no longer stand the old one (34 percent for renovators and 39 percent for decorators).” Other reasons include finally having the funds and having recently purchased a home.

Learn more about the study and check out its full findings online.

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