Incollect 10-18
Hearst launches Country Living collection of "green" homes
Mar 8, 2010

Hearst Magazines announced today a partnership with New World Home for the Country Living Collection of modular homes that are historically inspired and LEED certificated. "Environmental awareness and a commitment to preserving the countryside have been in Country Living's DNA for over 30 years," says Sarah Gray Miller, the magazine's editor-in-chief. "This partnership with New World Home is a perfect extension of the brand -- one that provides our readers with a real, attainable opportunity to live green." The Country Living Green Modular Home Collection offers a range of historically inspired designs that reflect the style found in the pages of the magazine. Interior and exterior details hand-selected by the editors of Country Living include signature elements such as open floor plans, porches, fireplaces and oversize windows. "We know that Country Living consumers are passionate about the environment and these homes will enable each of them to experience affordable green living and the County Living brand no matter where they live," said Glen Ellen Brown, vice president, Hearst Brand Development. The homes in the Country Living Green Modular Home Collection range from 1,100 to 2,300 square feet with an average price of $150-$200 per square foot ($165,000-$460,000) excluding land and site costs. Every home can be customized on demand and typically move-in ready less than 100 days from the start of production. "The Country Living Green Home Modular Collection represents the future of homebuilding," said Tyler Schmetterer, co-founder and chief marketing officer of New World Home. "Homeowners will reduce overall energy consumption by more than 50%, save thousands of gallons of water per year and enjoy superior indoor air quality over an average code-built house." New World Home is currently producing a Country Living Design Center, the first of the collection, in the New York tri-state area scheduled to open in summer 2010.

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