Incollect 10-18
Interior and fashion designers collaborate for retail installation
Nov 8, 2011

This week marks the opening of the BOFFO Building Fashion, the fourth series of collaborations celebrating cutting edge design through a series of temporary retail installations. The two-week retail installation by The Lake & Stars and SOFTlab opens at 57 Walker Street in New York November 10, from 12:00 – 7:00 p.m. and Sunday 12 to 6:00 p.m. with press preview on Thursday, with special events throughout the span of the series.
Interior and fashion designers collaborate for retail installation
The interiors of the installation will be fabricated by Flatcut, and clad in dichoric acrylic with the color and reflectivity of the acrylic changes depending on the viewing angle.
Interior and fashion designers collaborate for retail installation
Director Jenna Elizabeth collaborated with The Lake & Stars on a special short film to debut on the opening night of the BOFFO store.  The film features world famous “pole fitness” dancers and will be shown on Planar screens. Since the form of the space is angled the interior will act like an inhabitable kaleidoscope.  One of the most exciting aspects of the piece will be the unique engagement by the viewers. As visitors move through the space they will be reflected, distorted, multiplied and remixed into the overall collection of pieces.
Interior and fashion designers collaborate for retail installation
The Lake & Stars retail installation will include limited edition and new product offerings from the brand. Their exclusive capsule collection for the BOFFO store features pieces based on their bestsellers over the last ten collections. Nike has also partnered with The Lake & Stars by creating custom made Air Force Ones for the debut of the BOFFO store. To commemorate both this anniversary and the opening of the retail space, a “chorus line” of custom-made Lake & Stars mannequins (courtesy of Rootstein) will be dressed in a retrospective of the label’s lingerie styles.  The shop will also feature The Lake & Stars voodoo candles, branded candy, “sleepover toothbrushes,” and fine art books.      
BOFFO Building Fashion is supported by the Council of Fashion Designers of America.  The previous installations have included Nicola Formichetti + Gage & Clemenceau Architects, Irene Neuwirth and Marc Fornes / THEVERYMANY and Patrik Ervell and Graham Hudson.
A not-for-profit organization, BOFFO fosters collaborations between artists, designers, communities, theorists, and the media in the exploration of contemporary subject matter that inform and educate the public through innovative, participatory programming.

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