Lenox has partnered with two industry experts, interior designer Michael Tavano and entertaining connoisseur Andrea Correale, for the launch of “Lenox, Where Entertaining is @,” a new multi-platform advertising campaign featuring how-to videos and online layouts.
Together, Tavano and Correale bring the campaign to life while also creating videos for use with key retail partners that will also be featured on a new entertaining-themed section of the Lenox website—Lenox.com/EntertainingUSA.
The website will offer recipes, expert tips and product suggestions geared toward deepening customers’ relationship with the Lenox brand while inspiring them to entertain at home with confidence and style.
The content is designed to live in the online and social media spheres and become an ongoing resource for Lenox customers to access the latest product introductions, trends and innovative ideas for home entertaining.
News categoriesAll News >
The biennial Bottega Veneta home line is back
Scandi company celebrates 100 years of this architect
How this design firm pulls off 12-day turnaround times
Meet the newest class of House Beautiful's Next WaversSpecial Events | 3:29Meet the newest class of House...
Corey Damen Jenkins unveils collection for Hudson Valley LightingCollection Launches | 3:38Corey Damen Jenkins unveils...
Christofle celebrates ‘Moments Pétillants’ exhibit
The Shade Store celebrates with Veranda
Traditional Home chats with Michael Berman
Why Direct-to-Consumer is the Future of Furniture
A Modern Turnaround Tale
Behold, To the Trade 2.0
How Consort plans to scale the boutique design experience
- In Print