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Product introductions abound at London Design Week
Feb 26, 2014

The Design Centre at Chelsea Harbour is gearing up for its semi-annual London Design Week, where designers near and far will converge for four days of events and product previews March 9 – 13.
“London Design Week is a fantastic show—for many in the design industry it heralds the arrival of spring,” said the show’s managing director Claire German. “It has gathered a great deal of momentum, and now offers more design diversity than ever before. With an emphasis on style, imagination and directional design, it’s the place to discover world-class talent, connect with like-minded designers and get the inside track at events and talks.”
  
Creation Baumann and Edelman Leather collections
With the coming of spring, the Design Centre has identified botanicals and nature as the trend this season. Examples that highlight the trend include Creation Baumann’s photo-realistic butterflies, birds and flowers digitally printed on fabrics and wallcoverings; Edelman Leather’s Woodland Leather inspired by tree growth; and the Woodville collection by Zoffany featuring florals painstakingly recreated by skilled artists.

J Robert Scott's Steel fabric collection
Other introductions include Stark Carpet’s celebration of its 75th anniversary with the new brand “Dorjee” carpets and rugs; SA Baxter’s launch of “On the Rocks,” a new collaboration with interior designer Tony Ingrao; and Richard Chilcott of J. Robert Scott will present “Steel” the fabric collection as well as furniture by Allan Knight.

Jessica Zoob's collection for Romo
Rubelli will also celebrate its 125-year anniversary with “A Stiller Life,” where traditional materials are reinvented with contemporary components; David Hicks’ son Ashley will introduce his new line of fabrics and wallpapers for GP&J Baker; and British artist Jessica Zoob has collaborated with Romo to produce an adventurous collection of fabrics, wallcoverings and cushions.

New Baker furniture
Overall, more than 500 brands at 99 Design Centre showrooms (as well as outside participants in Chelsea) are set to debut their new ranges throughout the week at showrooms including Armani Casa, Baker, Brunschwig & Fils, Schumacher, Osborne & Little, Pierre Frey and Dedar.
  
Jay Jeffers and Marytn Lawrence Bullard
A number of lectures, panel discussions and design talks will be spread throughout the four-days. On Sunday, March 9, San Francisco-based designer Jay Jeffers will discuss his latest book Collected Cool and touch on his traditional redefined style. On Tuesday, March 11, LA-based designer Martyn Lawrence Bullard will talk about how he turned his brand into a global empire in conversation with editor Susan Crewe, followed by tea in the Ann Sacks showroom.
The program line-up includes talks by designers Sophie Conran, Emma Bridgewater, Judith Wilson, Daniel Hopwood, Rory Dobner, Ptolemy Mann and Bunny Turner.
Attendees will be able to dig into social media with “Designing Your Social Media Around You.” The discussion will be led by social and digital marketing specialist Eva Keogan as she shares effective ways to make the best of this new world of conversation, community and connection.
The market will be open exclusively to the trade from Sunday, March 9, through Tuesday, March 11, and it will be open to the public from Wednesday, March 12, to Friday, March 13.

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