west elm has launched its first Before and After Designer Challenge through Facebook, enabling designers to put their talent to the test. By uploading photos and descriptive copy, designers can share the ways they reinvented a space using at least one west elm product.
Hawken's Nursery by Lindsay Brier
Two winners will be chosen: a Facebook fan favorite and a judge's choice—each will receive a $500 card for Williams-Sonoma Home, west elm or Pottery Barn. The winners will also be featured on west elm's Facebook page and on WSIDesignerMarketplace.com. Entries will be accepted through May 16.
Time Warner Center Condo by Melissa Picheny
The judging panel is composed of experts from west elm and the design industry: Alex Bates, west elm SVP Creative Director; Brad Ford, Interior Designer; Julia Noran, The Editor At Large President and Site Director; and Jonathan Orr , west elm Design Director Textiles.
Williams-Sonoma, Inc.'s Design Trade Program for interior designers and architects offers trade pricing and services throughout the company's retail network, as well as dedicated trade representatives.
News categoriesAll News >
4 reasons to attend Texas Design Week
Why direct-to-consumer is the future of furniture
Why One Kings Lane is debuting paint
Luxe’s Gold List is a Who’s Who of Exceptional Design TalentSpecial Events | 4:39Luxe’s Gold List is a Who’s Who...
Rohl Tells the Story of CraftTrade Shows | 3:23Rohl Tells the Story of Craft
Christofle celebrates ‘Moments Pétillants’ exhibit
The Shade Store celebrates with Veranda
Traditional Home chats with Michael Berman
Why Direct-to-Consumer is the Future of Furniture
A Modern Turnaround Tale
Behold, To the Trade 2.0
How Consort plans to scale the boutique design experience
- In Print