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Benjamin Moore unveils Color of the Year
Oct 18, 2016 | New York City
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Last week, designers, architects and influencers gathered at the Stephen A. Schwarzman Building of the New York Public Library for the unveiling of Benjamin Moore’s Color of the Year 2017: Shadow, “a rich, royal amethyst.” There were 250 guests at the celebration, including Jamie Drake, Thomas Jayne, Sophie Donelson, Kate Kelly Smith, Jason Kontos, Drew McGukin and Denise McGaha

“Allusive and enigmatic, Shadow is a master of ambiance,” says Ellen O’Neill, creative director of Benjamin Moore. “It is a color that calls to mind a ‘past,’ yet it can also make a contemporary, color-confident statement. Shadow is sophisticated, provocative and poetic; it can bring energy to a space or harmony and a moment of respite.”

Images by Megan Swann. 

EVENT GALLERY
The Stephen A. Schwarzman Building of the New York Public Library
The Stephen A. Schwarzman Building of the New York Public Library
Guests filling up the space
Guests filling up the space
Carl Minchew, Benajmin Moore vice president of color innovation and design, with Ellen O’Neill, Benjamin Moore creative director, and members of the Benjamin Moore Color Studio
Carl Minchew, Benajmin Moore vice president of color innovation and design, with Ellen O’Neill, Benjamin Moore creative director, and members of the Benjamin Moore Color Studio
Guests prepare for the unveiling
Guests prepare for the unveiling
Carl Minchew reveals the Benjamin Moore Color of the Year 2017.
Carl Minchew reveals the Benjamin Moore Color of the Year 2017.
Designer Keita Turner with Carisha Swanson of House Beautiful
Designer Keita Turner with Carisha Swanson of House Beautiful
Refreshments for the guests
Refreshments for the guests
The ceiling of the Stephen A. Schwarzman Building
The ceiling of the Stephen A. Schwarzman Building
Interior of the event space
Interior of the event space
Sophie Donelson of House Beautiful with Lorenzo Marquez of Cosentino
Sophie Donelson of House Beautiful with Lorenzo Marquez of Cosentino
Guests at the unveiling
Guests at the unveiling
Shadow is revealed as Color of the Year.
Shadow is revealed as Color of the Year.
Guests at the party
Guests at the party
Ellen O’Neill and designer Jamie Drake
Ellen O’Neill and designer Jamie Drake
Shadow on display
Shadow on display
Sean Sullivan; Mike Searles, Benjamin Moore CEO; Kelly Sinatra, Benjamin Moore public relations senior manager; Jamie Drake; and James Brodsky of Sharp Communications
Sean Sullivan; Mike Searles, Benjamin Moore CEO; Kelly Sinatra, Benjamin Moore public relations senior manager; Jamie Drake; and James Brodsky of Sharp Communications
Designer Drew McGukin and guest
Designer Drew McGukin and guest
Tori Mellott of Traditional Home and Drew McGukin
Tori Mellott of Traditional Home and Drew McGukin
Designers Tina Ramchandani and Alberto Villalobos chat with a fellow guest.
Designers Tina Ramchandani and Alberto Villalobos chat with a fellow guest.
Carl Minchew reveals the Benjamin Moore Color of the Year 2017.
Carl Minchew reveals the Benjamin Moore Color of the Year 2017.
Sean Sullivan of Hearst Design Group with Carl Minchew
Sean Sullivan of Hearst Design Group with Carl Minchew
Benjamin Moore names Shadow 2117-30 its Color of the Year 2017.
Benjamin Moore names Shadow 2117-30 its Color of the Year 2017.
Gift bags for the guests
Gift bags for the guests