President and Founder of Images & Details, Inc.
Beth Dempsey, president and founder of Images and Details, Inc., is a driving force in the lifestyle p.r. arena. In 1989, she established Images & Details, Inc. (I&D), with the premise of providing clients with the in-depth type of service typically only found in-house. Her diverse client base includes members of the fashion, retail, design and beauty industries. Creative business strategies with superior results are her expertise.
Over the years, she has built a sterling reputation in marketing to the luxury goods sector. Clients gain from her expertise along with her connections in the design and lifestyle sectors. Campaigns have included 150th Anniversary Toledo Museum of Art, The Worth Collection, Chaumet’s Tiara Exhibition at Museum of Fine Arts in Boston, the opening of Ilias Lalounas, the re-launch of Prima Classe, the introduction of Montblanc’s first brand extension – watches.
Some of her publicity campaigns in the retail sector have included Victoria’s Secret, Dress Barn, Casual Corner, Starbucks, Shanghai Tang, Troy, Property, Interieurs, and Warehouse of London. Though each program was tailored to the individual client, all were created to maximize exposure, build awareness and increase clientele.
Beth’s love of quality and fine design has been a strong point in expanding services to the design community. Clients such as John Hardy, Maya Romanoff, Michael Wainwright and the Antiques Roadshow rely on Beth’s experience for launching and building ongoing campaigns. Other clients, like F. Schumacher & Sons, seek her out to reposition an established business.
A testament to Beth’s ability to provide ongoing, innovative service is that her first client Camilla Dietz Bergeron, an antiques and period estate jewelry designer, is still with her after twenty years. Beth’s long partnership with designer John Hardy has enabled him to become a household name in the jewelry industry. Her strength lies in making the right connections and partnerships happen to help clients reach their goals. Beth’s affiliations with trade organizations such as Fashion Group International, Luxury Marketing Council, Diamond Information Center, Accessories Council, New York Design Center, DIFFA, and WITHIT continually allow her to be “in the know”.
Beth believes in giving back to the community, donating time and creativity in order to build awareness for key causes that affect both the fashion and design community. She is an active member of: Design Industries Fighting for Aids, Alpha Workshops, Design Cares, and the American Red Cross Association.
SpecialtyImages & Details has been offering outstanding public relations and marketing communication services to luxury lifestyle, design and fashion businesses.
PUBLIC RELATIONS and MARKETING: Strategic Planningm, Brand Repositioning, National PR Campaigns, Media Relations, Event Marketing, Charitable Partnerships, Cross Promotions, Newsletters, Press and Promotional Materials, Social Media Strategies and Content, Media Tours, Press Trips, Speaking, Engagements
EVENTS: Store Openings, Retrospectives, Trade Shows, Launch Parties, Charity Events
Client ListCamilla Dietz Bergeron
Michael C. Fina
Renae Cohen Interiors
Savage Interior Design
Wakefield Design Center