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Digital Disruptors

New Hutch design app provides custom rendering and decor picks via smartphone

digital disruptors | February 16, 2017
A new interior design smartphone app launched earlier this month, from the team behind the chat-based interior design app Homee. The new product, Hutch, builds on Homee’s visualization feature, allowing users to explore designer-made styles prior to buying furniture.  A Hutch rendering H...

Hooker Furniture’s blog named among top furniture blogs

digital disruptors | February 14, 2017
The Hooker Furniture blog earned a spot on the list of top furniture blogs, named by Feedspot, an RSS site that aggregates online content, which tallied the results based on Google search ranking, social media popularity and “quality and consistency of editorial content.” Feedspot named 50 blogs...

Innovative architectural design school database debuts

digital disruptors | February 10, 2017
The Architecture Foundation, an independent architecture center based in the U.K., recently launched an aggregation tool that categorizes certain projects from London’s 11 architecture schools in one place. The goal for the new database is to connect architecture students and tutors researching ...

Behind the business: online with British antiques dealer Nicholas Wells

digital disruptors | February 1, 2017
London-based Nicholas Wells Antiques sells its antique furniture and artworks solely online. Owner Nicholas Wells shares with EAL his insights into the changing antiques landscape and the many digital options available to interior designers, drawing one particularly promising conclusion: “It is ...

Behind the curtain with Design Trade Service

digital disruptors | January 23, 2017
By Katy B. Olson An online trade marketplace for interior designers, Design Trade Service provides designers with access to designer net pricing—without requiring a unique account with the manufacturer. The site, which currently offers access to 100,000-plus products and more than 50 manufactur...

The renovation matchmaker Sweeten welcomes interior designers

digital disruptors | January 20, 2017
Call it matchmaking for the renovation set: Sweeten, the service that links local general contractors to people with major renovation projects, invites users to share their projects in New York and Philadelphia. It then provides a shortlist of general contractors as well as project-long support,...

New design platform Bureau of Merchants debuts

digital disruptors | January 12, 2017
Kara Tobin, a principal at design marketing/PR agency Tobin and Tucker, has founded the platform with Brooke Stoddard, who has served as design editor for Hearst and Condé Nast and runs a design consultancy, and Seth Hill, who founded and runs a strategic development house. Debuted January 4, Bu...

Behind Mydoma, the interior design software that’s receiving an upgrade

digital disruptors | December 29, 2016
Mydoma Studio, interior design business management software originally released in 2015, is set to receive an upgrade early this spring. The new release, called Malbec, will include features like managing multiple spaces within a single project; and inviting multiple clients and stakeholders to ...

Wayfair introduces new customer-friendly app feature

digital disruptors | December 13, 2016
Online home furnishings and decor destination Wayfair recently announced a new feature to its app called View in Room. Adopting a “Try it before you buy it” approach, the new simulation technology allows users to view product selections in specific room settings by using the camera from their sm...

Alexa Hampton discusses adding e-commerce to her site

digital disruptors | December 8, 2016
Alexa Hampton debuted a new e-commerce feature to her website earlier this season, in response to what she says was “ever-growing” demand. Hampton takes EAL to the site’s backend, explaining the motivation for the business and how other designers might learn from her new venture.  The new e...

RubyLUX launches new designer-focused tool

digital disruptors | December 8, 2016
RubyLUX has launched DESIGN, a new tool on its website that provides a catalog of top designers and their work. Its goal: To help connect potential clients to designers and their portfolios.  RubyLUX “From the beginning, we wanted RubyLUX to be beneficial to the design trade, ‘click and ...

Design Within Reach opens in Paramus, donates to design scholarship

digital disruptors | December 7, 2016
Upon opening its Paramus, New Jersey, showroom yesterday, Design Within Reach announced its support of the second annual Be Original Americas Fellowship. The seven-week summer fellowship is hosted by top design companies and offers students a field education on designing, manufacturing, distribu...

Wayfair’s augmented-reality furniture app now available on Phab 2 Pro

digital disruptors | November 14, 2016
WayfairView, the app by Wayfair that allows users to visualize decor and furniture at scale, is now available on the Lenovo Phab 2 Pro, the world’s first Google Tango–enabled smartphone.   Inside the app Users can pick products from a 3-D catalog and preview them in any room of th...

DECASO, the online antiques platform from Chairish, premieres

digital disruptors | November 9, 2016
Modernism and antique dealers have a new home on the web, courtesy of the brains behind Chairish. DECASO, short for the Decorative Arts Society, went live November 15 with plans to have an inventory of some 20,000 pieces activated over the following week—one of the largest edited offerings of it...

DesignerInc tool aims to simplify sourcing

digital disruptors | November 7, 2016
DesignerInc, a newly launched database cataloguing hundreds of thousands of trade-only product from brands including Kravet, Stark and Hickory Chair, lets designers search across various filters, including name, category, manufacturer, price, dimensions and color. DesignerInc was founded by CEO ...

EBay delves into high-end antiques and design biz with new platform, eBay Collective

digital disruptors | October 26, 2016
By Katy B. Olson One of the world’s largest online marketplaces is launching a concerted effort into the digital antiques market. EBay Collective, a new digital destination for interior designers and consumers featuring an edited inventory of furniture, antiques, contemporary design and fine ar...

High Point app update released in advance of market

digital disruptors | October 14, 2016
High Point is about to get easier to navigate. New updates are coming to the MyMarket app, which was originally released in April. The app provides indoor and outdoor mapping, including navigation that lets smartphone users directly map their routes from their location to a selected showroom, an...

Everything But the House moves to New York

digital disruptors | October 7, 2016
EBTH, which was founded eight years ago by Jacquie Denny, founder of tag sale company Sorting It Out, and Brian Graves, an avid and informed vintage shopper, brings the content of estates sales online. But, as Denny and Mandana Dayani, the EBTH’s chief brand officer, tell EAL, the company is per...

InCollect debuts redesign and new trade program

digital disruptors | October 4, 2016
InCollect, which was founded in 2014 and serves as both sales platform and marketing-branding agency for 300-plus high-end antique dealers, has debuted a new look and a trade program created with interior designers in mind.  Shares founder John Smiroldo, founder of Antiques & Fine Art...

Ebanista moves from the D&D to the digital space

digital disruptors | September 30, 2016
After 10 years, Ebanista is closing its New York showroom on October 20. While the D&D Building locale closes, the brand’s other showrooms—at the Pacific Design Center in Los Angeles (its flagship), at the Laguna Design Center in Orange County, at Merchandise Mart in Chicago, and in the Dall...

New survey says renovating homeowners keen on technology

digital disruptors | September 27, 2016
Forty-five percent of renovating homeowners are implementing smart technology during their projects, says a new Houzz Smart Home Trends Survey, issued in collaboration with CEDIA. Renovated homes are more than twice as likely to include a smart system or device than before the renovation, says t...

Havenly launches interior design app

digital disruptors | September 13, 2016
Digital interior design service Havenly has released its first app service, designed to deliver professional design advice. The app officially launched today and is free of charge, for a limited time. A look at the new app Developed in partnership with Prolific Interactive, the app offer...

CB2 teams up with Domino, Havenly on design-in-a-box

digital disruptors | August 25, 2016
CB2 is teaming up with Domino and the online design platform Havenly to launch Studio CB2, an interior design service that will offer CB2 customers reasonably priced, professional interior design for their homes. The three brands will pair shoppers with designers who fit their personal style via...

DFA begins rollout of #DoItFor campaign, targeting designers first

digital disruptors | August 17, 2016
By Katy B. Olson “Did you know [that consumers] search for ‘DIY’ 100 times more than ‘interior design’ and our industry is doing nothing about it?” the Decorative Furnishings Association asked in a to-the-trade email sent out yesterday. The DFA’s answer: Do It for Yourself, its new consumer-foc...

Pantone unveils new color app geared toward pros

digital disruptors | August 8, 2016
Pantone Studio, a new iPhone app, was launched this month with designers in mind and an eye toward sharing, building and testing color palettes. Designed by digital agency Rokkan, the app allows users to share work via design software, on social media or with clients, collaborators and friends. ...

UK interior designer develops maker-artisan online search

digital disruptors | June 21, 2016
United Kingdom-based interior designer Yasmin Chopin was spending precious hours researching local suppliers, highlighting a need that has since become the springboard for her project to help other designers save time and promote local artisans. Debuted last year, Chopin’s Select a Maker, a digi...

‘Disruption’ and DIY at forefront of DFA meeting

digital disruptors | June 14, 2016
A sleek consumer-focused initiative called Do It For debuted at the Decorative Furnishings Association’s general meeting last week—accompanied by a strategy that DFA president Chad Stark intends to continue rolling out this year. The meeting, held at the Condé Nast building with opening remarks ...

HomeZada app debuts, offering designers a digital inventory

digital disruptors | May 31, 2016
Home management software company HomeZada last week launched a mobile home-inventory app, inviting designers and other service providers to create digital inventories for clients on their smartphones. The app creates a list of rooms and items in a home; it then catalogs items via the phone’s cam...

Electric Objects showroom opens, offering digital art solution

digital disruptors | December 18, 2015
The Electric Objects temporary SoHo showroom in New York City will remain open until this Saturday, displaying digital work from artists like Björk, Ai Weiwei, Zach Gage, YACHT and Sabrina Ratté.  The company’s hallmark is the EO1, a custom-built, high-definition screen that displays digital ...